YouTube and IGN Partner to Stream Live Coverage of E3 2010

SAN FRANCISCO, CA; JUNE 11, 2010 -- YouTube, the leading online video community that enables people to discover, watch and share originally created videos, and IGN.com, the #1 website for video games information, are teaming up to bring the Electronic Entertainment Expo (E3) to YouTube users LIVE for the first time. Beginning Monday, June 14th, YouTube will stream IGN's live coverage of the most anticipated press conferences: Sony, Microsoft, Nintendo, Electronic Arts and Ubisoft; and for all four days of the show, YouTube will stream IGN's live coverage from its E3 booth, packed with real-time demos of the hottest games and interviews with the videogame industry's best and brightest.

YouTube's E3 Channel featuring IGN's live coverage can be found online at YouTube.com/E3.

"The gaming community has always found a home on YouTube and we're pleased to partner with IGN to provide these users with more great content by live streaming E3 next week," said Noam Lovinsky, Director of Product Management at YouTube. "E3 has established itself as the premiere conference for gaming today and we're happy to bring the experience of the event to those fans and followers who can't attend in person."

"We're excited to bring IGN's extensive E3 coverage to YouTube's massive online audience. Now millions more video game fans will have the opportunity to experience E3 as it happens. It's just another testament to the fact that video games have reached the mainstream," said Bernard Ho, VP of Video for IGN.

In addition to streaming four days of IGN's live E3 coverage, YouTube's E3 Channel will feature links to archived video content on IGN.

IGN.com's extensive archive of E3 2010 coverage can also be accessed via IGN's dedicated E3 Hub (http://e3.ign.com/), which features game previews, 2010 predictions, a full list of games presented at this year's show, IGN's official E3 FAQ and more. IGN's live stage at E3 will be located in West Hall (Booth #4444) at the Los Angeles Convention Center.

About IGN Entertainment IGN Entertainment, a unit of News Corporation, is the leading Internet media and services provider focused on the video game and entertainment enthusiast markets. Collectively, IGN's properties reached more than 35.3 million unique users worldwide April 2010, according to Internet audience measurement firm comScore Media Metrix. IGN's network of video game-related properties (IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive and others) is one of the Web's leading video gameinformation destinations. IGN also owns the leading men's lifestyle website AskMen.com and provides technology for online game play in video games. IGN is headquartered in the San Francisco Bay Area, with offices across North America, Europe and Australia.

About YouTube YouTube is the world's most popular online video community allowing millions of people to discover, watch and share originally-created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube, LLC is based in San Bruno, CA and is a subsidiary of Google Inc.